HERITAGE MEETS INNOVATION
We are now the fifth generation in our family working in home textiles. Our founder and CEO, Joaquim Ferreira, began his journey at a young age.
Growing up in a small rural town, Joaquim could get in close contact with nature and learn small habits such as growing his crops. This know-how connected him to his land and made him aware of his surroundings and the importance of organic ingredients.
Our responsibility is to leverage our past to build a better present and future, following our founder ́s legacy. Our focus is on maximizing creativity for tomorrow, while our design research remains grounded in experience and tradition.
Traceability
We are proud to be pioneers in traceability, leading the way in communicating the journey and origin of our products to customers. Through a strong partnership with CITEVE, we are conducting extensive research and fostering innovation. Our most recent work focuses on developing new communication. methods to demonstrate that every material used in our products, from yarn to finished goods, is fully traceable. Our collaboration with Belda Llorens on the Re-Trace Collection underscores this commitment, representing a significant first step in our pursuit of traceability. With his initiative, we aim to build trust and empower customers to make informed decisions, connecting them to the ethical and sustainable practices behind every price.
Creation Processes
From carefully selecting raw materials to precision weaving, quality control, and expert finishing, our production process ensures that each textile meets the highest standards of durability, design, and craftsmanship.
Sustainability
At INUP, we blend eco-friendly materials, ethical manufacturing, and innovative design to create textiles that honor both quality and the planet.






